Wednesday, September 08, 2010

The Thin Line Between Liking a Brand and Liking Its Social Marketing

Good article on Emarketer


While Facebook fans and Twitter followers are often out for deals, they also care about showing support for brands they love—but that might not be an invitation to be marketed to. What does a brand fan's self-expression mean for the kinds of messages marketers should push out? Full Article




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1 comment:

tenax_technologies said...

Thanks for sharing.

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