Tuesday, October 07, 2008

Do you see the elephant?






You know I usually never discuss matters directly relating to the company I work for, but today I need to make an exception.
I was fortunate enough to participate to the public launch of Sage ERP X3 in Germany. Kudos to the team! Big milestone in our expansion, well prepared, executed with fun.
So here is why the exception: the German team decided to produce a funny video and I could not help but to share it with you.

Have fun! Share it, ERP marketing can be fun as well ;-)

I'm sure Christopher on the team would be happy to discuss about typical marketing 2.0 tactics.

3 comments:

Matthias Hühnlein said...

Hi Emmanuel,

thank you very much for supporting our spot.

Best regards

Matthias Hühnlein
Hühnlein & Hühnlein
The Architects of the Brand.

Emmanuel Obadia said...

My pleasure.
Feel free to post a link on how you architectured this campaign.

Guillaume B said...

Pas mal trouvé :+)
Excellent indeed...
Ach, quelle fin zubdile... elle est sans doute de trop :+)
That proofs one more time that it's possible to create original and punchy campaigns even for IT & BtoB